The iPhone is reportedly on its way to Wal-Mart, with store employees telling Bloomberg that the company may begin selling the device this month.

While Wal-Mart – the nation’s largest retailer – would certainly represent a huge distribution channel for the already hot-selling iPhone, one has to wonder if the move would jeopardize part of the mystique surrounding the Apple brand.

Will this be a brand-decimating marriage? Does it cheapen the Apple Brand? What do you think?